What does "digital transformation" entail in a business context?

Prepare for the Tampa Global Business Test 2. Enhance your business acumen with flashcards, multiple-choice questions, and detailed explanations to ace the exam!

In a business context, "digital transformation" encompasses the integration of digital technology into all areas of an organization. This process fundamentally changes how businesses operate and deliver value to their customers. It is not merely about implementing new technologies but involves a holistic shift in the organization’s culture, operations, and service delivery methods.

By embracing digital transformation, companies can enhance their efficiency, improve customer experiences, and create new revenue streams. This might involve adopting cloud computing solutions, utilizing data analytics for informed decision-making, or adopting new digital tools to streamline operations and increase collaboration among teams.

This approach contrasts sharply with traditional business practices or reducing reliance on technology, which could hinder growth and innovation in today's technology-driven market. Therefore, integrating digital technology into all areas of a business is essential for remaining competitive and responsive to market changes.

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